Description
This course discusses forecasting techniques and methods used for evaluation of marketplace conditions and trends. Products and services selected by students are analyzed for comparative growth patterns. Major emphasis is placed on promoting marketing performance by assessing marketing strategies that exploit current marketplace conditions.
Instruction Modes
In-Person On-Campus
Grade Modes
Pass/Fail (P), Standard (S)
Department(s)
College/School
School of Business
Start Term
Fall 2022 Semester
Free Form Requirements
Prerequisite(s): course